Media design is the key to a “good” webpage – not the amount of time a user spends on the page. That would reflect thinking of the “old media.” They believed that they needed to deliver people for the advertisers. “From the perspective, the key to having a good Web page is lots of empty dark space (or blank white space or gray space) with small print, intriguing Flash animations, and large graphic design space” (290). I think this is very intriguing because earlier I mentioned the Cannes Lion Web page being poorly designed. They used way too much color and your eye moved from one side of the page to another trying to find a place to land. A good example of a well designed page is Apple’s home page. Your eye is immediately drawn to the logo and what they are selling - their graphic design.
Sunday, October 31, 2010
Design the Web
Media design is the key to a “good” webpage – not the amount of time a user spends on the page. That would reflect thinking of the “old media.” They believed that they needed to deliver people for the advertisers. “From the perspective, the key to having a good Web page is lots of empty dark space (or blank white space or gray space) with small print, intriguing Flash animations, and large graphic design space” (290). I think this is very intriguing because earlier I mentioned the Cannes Lion Web page being poorly designed. They used way too much color and your eye moved from one side of the page to another trying to find a place to land. A good example of a well designed page is Apple’s home page. Your eye is immediately drawn to the logo and what they are selling - their graphic design.
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