New Media Ideas

If I were a PR practitioner hired to promote the New Media Area of Study, I would most likely utilize the tools that the courses allow for to enhance a reaction.

I would:

• Use CCTV to play a commercial for the department, but I would mandate that only New Media students could be a part of this project – both in front of and behind the camera


• Hire a second professor to offer more introductory courses, allowing students to experience the area of study, without yet committing to it


• Turn KAC 212 into an open MAC Lab for all students to use, regardless of their majors; in said room I would hang digital artwork done by New Media students to promote their talent and what they have learned


• Hold additional receptions in the spring semester; probably in late March, because the course schedule comes out in early April for the next year and people would be more likely to remember and register


• Talk to the registrar and get Intro to New Media / Intro to Digital Film Making listed as one of the Distinctive/required Discipline Support Courses – why would we promote Christian Perspective, Mathematical Reasoning, World Cultures, Human Behavior and Physical Wellness and not promote the arts?


• Revamp ConcordiaNewMedia.com, in order to use it as an updated resource for all (both past and present) New Media students at Concordia

I would take these ideas and morph them following a further evolution of the techniques that would take place.